In this episode, Blaine introduces the audience to one of his coaching tools and techniques called The Value Ladder (TM). The Value Ladder is a tool that helps identify the real motivating factors behind the things people say they want to be, do, have, and achieve. Without first identifying what might be behind those motivations, achieving something just for the sake of achieving becomes a futile and time wasting experience.

Blaine talks about Maslow's hierarchy of needs and how The Value Ladder relates to human motivation. First we must satisfy certain basic needs before moving to the next level of motivation. This is true in business as well. Listen in and be ready to take notes. This exercise can be very revealing!

In this episode, Blaine discusses the common rant amongst appraisers that they're overworked and underpaid. The reality is that many appraisers have simply never been taught how to set boundaries and budget their time. Appraisers have been perpetuating thy myth of 'feast or famine' for decades, which has lead to a generation of appraisers who actually believe they go through times of famine! 

We create our businesses and we get to choose who we work with and why we might want to work with them, or not. If an appraisal business is set up properly with a reasonable mix of lender and non-lender business there is absolutely no reason to experience the 'feast or famine' cycle that most appraisers create for themselves nor the need to work ridiculous hours thus lowering the per hour income metric.

Here is the article I promised you at the end of this episode about my friend and mentor Scott Carlson: Article about my friend and mentor mentioned in this episode

In this episode, Blaine talks about the appraisal waiver, or property inspection waiver, the stats surrounding their issuance and use, and the hysteria that this topic ignites! Blaine discusses social media and the use of it by keyboard warriors hellbent on stirring the proverbial pot and creating an opportunity to rip fellow professionals to shreds for having the audacity to think a different thought than they do.

Blaine also lays out a specific scenario regarding one of these social media debacles and how he turned it into a positive opportunity for himself, his business, and a fellow mortgage professional. 

There are lots of keys to business success in the stories in this episode so listen carefully and, as always, take good notes!